Il potere dell’audio: creare podcast che fidelizzano i tuoi iscritti

Description

News organizations that have moved toward subscription models sometimes find that retaining paid subscribers can be as challenging and important as attracting new ones. When produced well, podcasts play an important role in keeping existing subscribers engaged, both delivering quality news and helping drive sustainable revenue. Our panel will share examples and insights with actionable ideas for newsrooms to produce podcasts that provide excellent journalism and keep subscribers informed and satisfied.
Moderated by Mark Garrison.