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41.8307851
12.4717344
La lettura debole. Pochi lettori o letture troppo brevi?
Date
Thu 05 December 2024
Timings
11:30
Entry
Free
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Saluti di Innocenzo Cipolletta (Presidente AIE)
Intervengono Renata Gorgani (Presidente Gruppo Editoria di varia di AIE), Monica Manzotti (NielsenIQ-GfK Italia), Giovanni Peresson (Ufficio studi AIE) e Florindo Rubbettino (Delegato AIE per il Sud)
Modera Samuele Cafasso (Giornale della Libreria)
A cura di AIE
A partire dai dati 2024 dell’Osservatorio di AIE sulla lettura, una riflessione sulle politiche per la sua promozione di fronte alla fragilità del mercato e della domanda, alle differenze territoriali, di genere, di età, di diseguale presenza di infrastrutture – biblioteche e librerie – sul territorio, la necessità di politiche mirate per allargare il mercato nelle zone del Paese con minori indici di lettura e di consumi culturali.